The home entertainment market is increasingly shifting towards mobile solutions. This is also evident in the growing interest in multimedia projectors, for which Mordor Intelligence estimates a year-on-year growth of 4.07% between 2026 and 2031. The summer season further strengthens the sales trend for smart devices, streaming, and larger screens. Customers are more frequently looking for devices that can be taken to the garden, allotment, summer house, or on a trip. The upcoming 2026 FIFA World Cup is another impulse: many want to watch the matches on a large screen, with a larger group, and not just in the living room. Customers can then be suggested to purchase a projector. Classic home theater sets can be supplemented or replaced in many applications with a good projector or LCD projector, which offer high-quality displayed images and are suitable for large-format projections both indoors and outdoors.
For GSM stores and electronics retailers, this is a good time to promote projectors along with Bluetooth speakers, cables, microphones, and power banks as ready-made sets for garden cinema, fan zones, and home entertainment.
Table of Contents
Projector or TV – what will work better in the summer season?
In the summer season, customers more often look for mobile solutions. They spend time in the garden, on the terrace, in gazebos, on allotments or in summer houses. In such places, a large TV is not always a convenient choice. It needs to be transported, mounted, secured, or left permanently in a space that is often only used seasonally. A projector offers greater flexibility, as it can be taken with you and set up wherever a larger image is currently needed.
This is an important sales argument. The customer does not always look for a specific projector model. They often look for a way to achieve large-format image projection without buying another TV. Therefore, in communication, it is worth presenting the projector as equipment for garden cinema, family movie nights, watching holiday photos, sports broadcasts, and meetings with friends.
For the store, this means the possibility of preparing a seasonal display or campaign. Slogans such as “garden cinema”, “large screen for summer”, “projector for a summer house”, or “home fan zone” are understandable to the customer and immediately show the product’s application.
Multimedia projector for the living room, garden, and summer house
Living room projector can be an alternative to a large TV, especially when the client wants to watch movies, series, cartoons, or sports events on a larger screen, but does not want to permanently change the room’s decor. The image displayed on a wall or projection screen allows creating a home cinema effect without extensive installation.
The same projector can also be used outside the home. Bedroom projector will be perfect for evening movie watching, and portable mini projectors can be taken to a summer house, guesthouse, or on a trip with friends. Compact projection equipment is easy to transport and set up when needed.
That’s why mini projectors, home projectors with Wi-Fi, Bluetooth, and Android system fit well into seasonal sales.
Home cinema in the garden as a sales argument
Home cinema today does not necessarily mean an extensive setup with a large TV, amplifier, and permanent installation. For many customers, home cinema is primarily the ability to comfortably watch content on a larger screen. A home cinema projector addresses this need, as it allows for a large-format image in the living room, bedroom, children’s room, or garden.
In sales communication, it is worth combining technical language with practical application. Home projector resolution, good image parameters, projector brightness, contrast, image display technology, and image projection distance are important, but the customer should immediately know how they can use a given model. A person who wants to watch movies in the living room will choose different equipment than a customer looking for a simple projector for trips and occasional screenings.
It is also worth using terms such as ‘best projector’ carefully. The best projector model depends on the user’s needs, budget, and viewing conditions. One customer may care about a high contrast level, another wants a high-resolution image, and for yet another, image parameters are as important as portability, price, smart features, or the ability to connect the projector to a Bluetooth speaker.
World Cup 2026 and home fan zone
The 2026 World Cup is one of the most important sporting events, awaited by millions of football enthusiasts, which is why it can become a strong impulse for the promotion of multimedia projectors, projectors, and other audiovisual systems for watching broadcasts. For electronics stores, it’s a good moment to prepare their offer of projectors, Bluetooth speakers, cables, adapters, and power accessories in advance.
A multimedia projector allows you to create a home fan zone without investing in a very large television. It will work well in a living room, garden, service premises, guesthouse, office, or recreational space. Large-format image display encourages shared match viewing, and a suitably chosen speaker enhances the feeling of participating in the event.
In the store, it’s worth using messages such as: “World Cup on the big screen”, “home fan zone”, “projector for watching sports”, “projector + Bluetooth speaker”, or “garden cinema and sports excitement”. Such slogans will work well in newsletters, social media, or on an online store banner.
A projector as the hub for summer parties and house parties
A multimedia projector will be great not only for watching matches. It can become the center of home entertainment during summer parties, intimate gatherings, family meetings, house parties, and trips with friends. On a large screen, you can display movies, music videos, photos, karaoke, sports broadcasts, or vacation video content.
This context is particularly important in the summer season. The projector can be moved from a room to a terrace, from an apartment to a holiday home, or taken outdoors during a vacation. The customer gets a larger image, and the seller can present the projector as part of a complete entertainment set.
In such a set, sound is also important. The projector is responsible for the image, but a fuller experience is only achieved by connecting it with a single Bluetooth speaker or a pair of wireless speakers. The offer can include both compact models, for example, Hoco HC49 or HC32, as well as options for larger gatherings, e.g., Hoco BS65, or Hoco HT2 with two wireless microphones.
Projector choice – what should be in the store's offer?
The wholesaler’s offer includes various projector models that can be tailored to specific customer needs. Instead of presenting them as a simple product list, it’s worth showcasing them through the lens of their application: for home cinema, summer screenings, home fan zones, trips, or simple presentations. Such a division makes it easier for the customer to choose the right projector model, and allows the salesperson to better tailor arguments to different target groups.
| Projector Model | Application and Communication Method |
|---|---|
| Hoco DT7 Full HD Projector with Android System, Wi-Fi, and Bluetooth 1080P | A proposal for customers looking for a projector for home cinema, movies, series, and sports broadcasts. Full HD resolution, smart features, and wireless connectivity allow this model to be presented as equipment for the living room, bedroom, fan zone, and seasonal screenings. |
| Hoco DT3 Full HD Projector with Android System, Wi-Fi, and Bluetooth 1080P | A model for customers who want to combine large-format image projections with the convenience of using smart features. It will work well when marketed as a projector for home entertainment, outdoor cinema, and watching events on a large screen. |
| Hoco DT2 HD Ready Projector with Android System, Wi-Fi, and Bluetooth 720P | A more budget-friendly option with an Android system. It can be recommended to customers looking for a projector for simpler home cinema, cartoons, series, occasional broadcasts, trips, or a summer house. |
| Hoco DT1 HD Ready Projector Wi-Fi Bluetooth 720P | A basic model for people who need simple equipment for less demanding applications. It can be the first projector for home, bedroom, a summer house, or occasional movie and sports viewing. |
| HY300 4K Projector Smart WiFi Android | An affordable smart projector for customers looking for a model with 4K messaging and multimedia features. It is worth presenting it as a solution for those who want to enter the smart projector category at an attractive price. |
What to sell along with a home projector?
The projector has significant potential for complementary sales. A customer who buys equipment for a home cinema, garden cinema, or fan zone often also needs accessories. This is a good opportunity for stores that want to increase the basket value and, at the same time, make it easier for the customer to assemble a complete set.
The most natural addition is Bluetooth speakers. For simple sets, smaller models can be suggested, for example, from the popular Hoco brand, available in our warehouse, which has many audio and video solutions in its product portfolio: HC49, HC50, HC31, HC32, HC9, or HC25. For larger gatherings and parties, more powerful speakers are better suited, such as Hoco BS65, Hoco BS62, Hoco HA10, Hoco HA4, or Hoco HT2 with wireless microphones.
The second group is microphones. For house parties, karaoke, recording content, and simple presentations, **wireless microphones** like Hoco L20A, Hoco L21, or Hoco L22 can be offered. Lapel microphones Hoco L15 and Hoco L17, in turn, will be suitable for content creators, trainers, workshop leaders, and people recording content on their phones.
The third group is cables and adapters. It’s worth promoting HDMI cables, USB-C/HDMI adapters, USB-C cables, extension cords, and power strips. These are accessories that often determine whether a customer can easily set up the entire system.
The fourth group is power banks. In seasonal kits, it is particularly worth including models from 20,000 mAh. It should not be suggested that every power bank will power the projector itself, unless it is specified in the device’s specifications. It is safer to present a power bank as an energy source for a smartphone, Bluetooth speaker, wireless microphone, tablet, mobile router, or other accessories used during a screening, match broadcast, or trip.
To create such sets, our offer includes power banks such as Hoco 20,000 mAh, Forcell F-Energy 20,000 mAh, Veger S20 20,000 mAh, Charmast W2089 20,000 mAh, and for longer trips, also higher capacity models, e.g., Veger K3 30,000 mAh, Hoco 60,000 mAh, Hoco 80,000 mAh, or Hoco 100,000 mAh.
Cables and adapters for projectors
Projectors for businesses – presentations, training, and team-building events
LCD projectors are worth promoting not only in the context of entertainment. They are still practical equipment for projections in companies. A multimedia projector will work perfectly in offices, training rooms, language schools, guesthouses, service establishments, and small event venues. A multimedia projector can be used for presentations, team meetings, summaries, training sessions, photo shows, video materials, and team-building events.
For business clients, ease of use, mobility, and the ability to quickly prepare presentations without permanent installation are important. In a small company, a projector can serve several functions: sometimes for training, other times for presenting an offer, and after hours for jointly watching a sporting event or materials from an integration event.
For electronics stores, this is an important argument because it expands the target audience. Home projectors can be aimed at private clients, but projection equipment also has corporate applications.
Home projectors can be offered to individual customers, but projection equipment also has business applications. Multimedia projectors can therefore be promoted not only during holidays or the World Cup, but also as year-round equipment for work, presentations, training, and event support.
Home projectors in the store's offer – potential not just for summer
Summer and the 2026 World Cup are a good pretext for promoting projectors, but they should not limit how this product category is presented. A projector can be equipment for garden cinema, a home fan zone, a summer house, karaoke, watching TV series, fairy tales, games, presentations, and training.
For the end customer, the most important thing is the effect: a larger image, convenience, mobility, and the ability to watch together. For the seller, the most important thing is the category’s potential. Projectors allow building home cinema sets, connecting equipment with speakers, microphones, cables, and power banks, and creating seasonal sales campaigns.
If you run an electronics, GSM accessories, or computer accessories store, check out the available projectors and complementary products at the Partner Tele.com wholesaler. Prepare your offer for the summer season, the 2026 World Cup, and year-round sales of home entertainment equipment.
