The gaming market in practice: who today’s players are and which accessories are worth including in the offer?

Mid‑decade, the video game market remains one of the most dynamic segments of the global digital industry. According to analyses by PwC, after record results in the early 2020s, the sector is entering a phase of steady growth, which by 2028 is expected to exceed 334 billion dollars in global revenue, solidifying gaming as one of the pillars of the entertainment and media market. At the same time, the revenue structure is shifting — alongside game sales and subscriptions, in‑game advertising, free‑to‑play models and the monetisation of digital goods such as skins are gaining importance. The development of cloud gaming, mobile gaming, artificial intelligence and VR technologies is gradually removing hardware and physical barriers, directly influencing how people play and increasing the importance of gaming and computer accessories. In the following sections, we look at how these changes shape player profiles, the platforms they use and the accessory categories that matter from a sales perspective.

Table of contents

Gaming accessories and the evolving gaming market

The gaming market has been growing rapidly for several years and now includes an increasingly broad range of users. Online gaming has become one of the most popular forms of digital entertainment, present in the daily lives of people of all ages. As the number of players grows, so does the importance of gaming accessories, which improve comfort, enhance hardware usability and help organise a computer setup. From a retailer’s perspective, computer accessories are gaining significance, as they address real user needs rather than short‑lived hardware trends.

Modern gaming trends show that accessories are no longer reserved only for advanced users. Increasingly, gaming accessories are purchased by people who treat gaming as a way to relax after work or school, and who use their computer equipment for many other everyday activities.

Who today’s players are — age, habits and ways of playing

Today’s gamers span a wide age range, and gaming is no longer an activity reserved only for the youngest users. Market research on gaming conducted as part of the *Newzoo Global Gamer Study 2024 shows very high activity in the 18–31 age group, where the vast majority of people play digital games regularly. Equally important is the 32–45 group, in which as many as 88% of users report engaging with games, most often treated as a form of relaxation after work. Importantly, gaming also remains present in older age groups — even among people born between 1945 and 1964, more than 53% still play actively.

From the perspective of gaming habits, the key point is that for many users gaming is not a one‑off activity but a recurring part of everyday life. Data from the report shows that players spend from around 1.5 to over 2 hours a day on games, depending on age and lifestyle. For some users these are shorter, more frequent sessions, while others prefer longer sessions during their free time, most often in the evening. This means that playing styles vary widely and are closely tied to daily routines, which directly affects needs related to comfort and the organisation of hardware use.

Gaming accessories and platforms — desktop, laptop and mobile gaming

According to the Newzoo Global Gamer Study 2024, the most commonly chosen gaming platform is mobile devices — smartphones are used by around 72% of players. Around 38% of users choose a computer, while consoles — including Sony PlayStation — are used by approximately 57%. These figures show that gaming today is largely built around mobility, and for many people the phone is the primary tool for playing throughout the day.

W this context, an essential piece of equipment for mobile gamers becomes a set of properly selected phone cases. During gameplay, a smartphone is held in the hands for extended periods, often in dynamic positions, which makes grip security, device stability and user comfort especially important. Cases with a non-slip surface and appropriate thickness improve ergonomics, reduce hand fatigue and increase control over the device.
Armor case
Hybrid construction made of PC and thermoplastic TPU

Equally important is compatibility with other accessories such as headphones or cables, which means that a phone case is no longer just a protective add‑on but becomes a practical element supporting the comfort of mobile gaming.

Many players today use more than one platform. Alongside consoles and mobile devices, the gaming PC and laptop still play a significant role, especially at home. PC gaming is often combined with other activities — remote work, studying or everyday internet use.

For this reason, gaming accessories such as a gaming keyboard, a gaming mouse or gaming mouse pads need to fulfil more than one function. In practice, these are PC accessories used both for gaming and for everyday desk work. From the perspective of GSM accessory retailers, this creates an opportunity to expand their offer with versatile products that rotate not only within the gaming segment but also in everyday use.

Comfort and gaming performance — what really matters

The time spent gaming, often amounting to several hours per week, means that comfort and gaming performance largely depend on the ergonomics of the setup. Properly selected computer accessories help reduce fatigue and improve user comfort during longer sessions — both when playing on a computer and in mobile gaming, where the phone becomes the main screen for gameplay.

Ergonomic mice, stable mouse pads, a well‑designed gaming keyboard, and for mobile gamers also phone holders, influence movement precision, hand comfort and image stability. Holders allow the smartphone to be positioned optimally, reducing the need to hold the device for long periods — which matters during extended sessions in strategy, RPG or puzzle games.

For many users, these elements determine a positive gaming experience more than the technical specifications of the hardware itself. This is why gaming accessories focused on ergonomics and comfort are important for both casual and more dedicated players. PC accessories support gaming, work and studying.

A major advantage of modern PC accessories is their versatility. Computer accessories such as computer mice, keyboards, cooling stands for laptops, monitor mounts or desk pads are used not only in gaming but also in office work and studying.

For wholesalers, this means the opportunity to build an offer of computer accessories that appeal to a wide audience. Gaming accessories of this kind are not limited to a single market segment and maintain stable demand, which translates into better product rotation.

Gaming headphones and communication in online games

The development of online games has made voice communication an integral part of gameplay. Gaming headphones and headsets are now essential equipment for players, regardless of their skill level. They enable smooth communication with other users, improve concentration, and have a real impact on comfort and gaming performance, especially in team-based and online games.

In the offer of the wholesaler Partner Tele.com, you will find both gaming headphones from in‑house brands Forcell and Blue Star, as well as models from popular manufacturers such as Philips, JBL, Panasonic, Creative, Samsung and Plantronics.
Philips VSLUSHP2500
JBL T230NC TWS
Forcell F-Audio Vibe

With the growing popularity of streaming and content creation, microphones for streamers are becoming increasingly important, complementing the audio segment in gaming. Both wired and wireless microphones help improve voice quality during live broadcasts, team communication or recordings, which matters not only for creators but also for players who actively use voice chat. Importantly, both gaming headphones and microphones are also used outside of gaming — in voice communicators, online learning or remote work. This makes them one of the most universal categories within computer accessories, attractive from a wholesale perspective.

Wireless and wired microphones in the Partner Tele.com offer

Purchase of computer accessories — conclusions for wholesale offers

From a seller’s perspective, gaming does not have to mean investing in niche, highly advanced equipment. Market data shows that the greatest potential lies in computer accessories and gaming accessories that improve user comfort and work well in various scenarios.

Purchasing universal computer accessories makes it possible to build a stable offer that meets the needs of players of different ages and habits. This approach allows for gradual development of the gaming segment without excessive assortment risk. * The article uses data from PwC reports Perspectives on the Development of the Entertainment and Media Industry in Poland 2024–2028 and Newzoo’s Global Gamer Study 2024.

At the wholesaler Partner Tele.com you will find a comprehensive selection of gaming accessories and computer accessories that meet the real needs of today’s players — from mobile gaming solutions, through PC equipment, to accessories for streamers. We continuously expand our assortment with products tailored to current market trends, enabling convenient sourcing from a single supplier and building a competitive sales offer in the gaming segment.

Radosław Sierant
Radosław Sierant
Articles: 222

Leave a Reply

Your email address will not be published. Required fields are marked *